Florence Markets & Delis
Florence, Italy
Culture shock rating
Worried we’re going to shock your senses? Relax! We believe part of the fun of travel is immersing yourself in the destination and its culture, meeting the people, and learning what makes the place tick. We’ve got a wide range of tours with something for everybody. The cultural shock rating ranks how different the experience is from most Western cultures. But no matter the level, don’t worry, you’ll have a local, in-the-know guide with you every step of the way.
Low
Consider these tours your 101 intro to a place. Transportation might be private or a very comfortable public option, and the activities are usually visits to iconic sites and locations that are familiar to most Western cultures – but that will still give you fantastic insight into a destination.
Medium
Expect to rough it for parts of this tour, whether that’s on a packed public bus or in a local market off the tourist trail. There might be a few language barriers or unfamiliar cultural customs, and you’ll get an experience different from what you're used to at home.
High
You're out there in the global community! We’re going to take you down streets you’d rarely explore on your own, introduce you to local customs and languages, and take you for a ride in whatever transport is available. Get ready to take it as it comes, whatever comes. There might be a shock, but oh man, it’s worth it.
Physical rating
Worried our tours are too tough? Relax! From leisurely strolls to muscle-burning treks, we’ve got a wide range of tours with something for everybody. The physical grading gives you an idea of how much huffing and puffing you can expect on the tour.
Low
Slow and steady is all you need here. These tours have very limited physical activity, such as walking relatively flat streets, sites, or markets, and climbing in and out of the transport provided.
Medium
Not too hard, not too soft, these tours are just right! You can expect a bit of physical activity, but nothing overly challenging – perhaps walking up and down hills, riding a bike for up to 30 kilometers along mostly flat terrain, or jumping in a kayak for a gentle paddle on flat water.
High
Get ready for a workout! These tours are our most challenging and involve intense walking, hiking, kayaking, swimming, or bike riding. You could be making steep climbs by foot or pedal, or working your core in the water. We recommend you have a good level of fitness to join this tour.
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Tour snapshot
Italy does a mean cured meat, bread, and cheese combo. Find out for yourself on this Florence tour filled with the good stuff, namely: vino, porchetta , ricotta, mozzarella, and other items of cheesy goodness.
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Highlights
- Explore Florence’s most vibrant market
- Sample many local foods like fresh olives from the Amalfi Coast and produce whipped up by local vendors
- Savour the best of Italy’s cuisine the way locals do
- Discover the local secrets behind one of the best food scenes in the world
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Schedule details
- Duration: 2 hours
- Meeting point:
Piazza della Repubblica in front of the Tall marble column situated in front of Gill Cafe & Rinascente Department Store.
- Find the exact meeting point with what3words:
- Starting time: 10.00 AM
- Ending point:
Piazza della Repubblica.
Language: English
Inclusions: All tastings, expert guide.
Exclusions: Items of a personal nature and tips and gratuities for the guide.
Prepare your taste buds for an epic foodie adventures in Florence! This Florence food tour dives into the markets of the city, which as we all know can only mean one thing - local food and culture galore!
Jump right in to the local Florence food scene by checking out typical delicatessens where Florentines do their daily shop for fresh produce. Most of the vendors in the delicatessens are the actual owners of the shops, and they usually specialise in the specific products that they sell, making them the ultimate food experts. For instance, you'll meet Lorenzo at his fabulous food store that specialises in Parmigiano Reggiano, balsamic vinegar, and prosciutto (hello!) from some of the best areas in Italy. If you're going to make friends with anyone in Florence, make friends with Lorenzo.
As if that's not enough, we'll enjoy a cappuccino at the best boutique chocolate shop in town, and, of course, nab a chocolate or two while we're there! And right by the iconic Duomo is the oldest wine cellar in Florence, which we'll be sure to check out.
Your Florence tour will continue by paying a visit to one of Florence’s most vibrant marketplaces and getting to know it the way locals do. See locals shop for their daily meals and witness how every stand at the grower’s market displays a selection of mouthwatering products.
We’ll make stops at local farmers’ stands and check out fresh buffalo mozzarella, ricotta, and other cheeses. We’ll taste cured Tuscan prosciutto sliced by hand, fresh bread, and roasted porchetta, as well as sample olives direct from the farmer’s home on the Amalfi Coast. This Florence market is packed with so many delicious goodies that you could spend all day wandering around sampling them! Plus, with a local to guide you, you'll learn all about the traditions behind these foods.
In the indoor part of the market we’ll feast our eyes on handmade pasta, cheese, fish, meat, and poultry. Tempt yourself as we wander between stand upon stand of incredibly delicious, fresh, local fare.
We’ll end this Florence market tour on yet another high note, with a glass of wine (or Italian soda) accompanied by delicious toasted bread and seasonal toppings made by Marco, the owner of our final stop.
Many come to Italy to savour the cuisine, here’s your chance to savour it the way locals do!
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Additional information
Inclusions: All tastings, expert guide.
Exclusions: Items of a personal nature and tips and gratuities for the guide.
Your Trip: For your Urban Adventure you will be in a small group of a maximum of 12 people.
Confirmation of booking: If you have your voucher, your booking is confirmed. We'll see you at the start point. Get in touch if you have any concerns or require more information via the email address or phone number (business hours only) on your voucher.
Child Policy: This is a child-friendly tour. Children between the ages of 6 and 11 inclusively are permitted on this tour. Children younger than 6 are permitted at no extra cost, but please make sure you inform our guides of this before you take the tour.
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Local contact
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